2018 Yongchang Electric Social Responsibility Report
Zhejiang Yongchang Electric Co., Ltd. is a joint-stock enterprise. While pursuing its own development and the economic interests of all employees, it actively pays attention to the common interests of stakeholders including the state and society, the environment, customers and the community, and promotes the social economy. Continue to develop. In order to build a harmonious society, actively undertake social responsibilities, standardize corporate social behavior, consciously accept social supervision, and form a mechanism of self-discipline and self-development. We are now releasing the 2013 Social Responsibility Report of Zhejiang Yongchang Electric Co., Ltd. (hereinafter referred to as “the company”) as follows: : First, the company's 2018 annual social responsibility indicators are related to interests
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Washing machine motor: market recovery, industrial upgrading
At the end of April 2017, the fourth revision of the national standard GB/T4288 "Electric Washing Machine for Household and Similar Purposes", which has been receiving much attention, was finally approved and submitted to the National Standardization Administration Committee. It is expected to be officially released in the second half of 2017. For the first time, the standard includes a performance quality A+ rating, which means that in the new era of consumption upgrades, in order to achieve the high-level goals of the new standard, the technical upgrade of the washing machine motor is imminent. The industry is gratified that in the critical period of technological upgrading, the washing machine motor market has bid farewell to the downward trend in the past year and returned to the rising channel. The market is recovering, the market outlook is still doubtful as the heart of the washing machine, the sales trend of the washing machine motor is closely related to the washing machine market, and the washing machine market has basically gone out of the haze in the past year. After the end of the home appliance policy, it finally recovered. The development trend of growth. According to industry online statistics, in 2016, the sales volume of washing machines was 59.505 million units, an increase of 6% year-on-year. In 2017, the growth continued. From January to April 2017, the sales volume of washing machines was 20.09 million units, an increase of 8% year-on-year. The promotion of urbanization, the upgrading of home appliances to the countryside in the third and fourth-tier markets, and the growth of high-end products in the primary and secondary markets have all injected new strength into the washing machine industry. In this case, the washing machine motor industry has also entered a state of recovery. Industry online statistics show that in 2016, sales of washing machine motors reached 105 million units, down 0.1% year-on-year. Among them, the export volume decreased by 7.3% year-on-year – the export market was blocked and became an important reason why the scale of production and sales of washing machine motors failed to “turn positive” in 2016. In 2017, the washing machine market changed significantly. According to industry online monitoring data, the sales volume of washing machine motors reached 36.61 million units, a year-on-year increase of 7.3%. Among them, the sales volume of washing machine motor was 23.92 million units, up 4.8% year-on-year; the export volume reached 13.036 million units, up 12.3% year-on-year. The rebound in the export market has increased the production and sales scale of the washing machine motor market. In fact, at this time last year, it coincided with the update of washing machine performance and energy efficiency indicators in many overseas countries. The export of many washing machine motor companies was blocked, and in 2017 this obstacle has been resolved and the export market has returned to normal track. Among them, the export volume of Yongchang, Haier, Asco, Jingma and other enterprises increased by more than 20%. Industry experts said that the overall upward trend of the washing machine industry has driven the growth of washing machine motors, and the washing machine purchasing boom triggered by the peak of real estate sales is an important part. In such a market, in the first four months of 2017, Yongchang Electric's washing machine motor achieved a total sales volume of 7.2 million units. After the integration of Zhangqiu Haier washing machine motor, it achieved sales of more than 3 million units. Sanjiang washing machine motor sales With more than 2.5 million units, Nieder's washing machine motor has achieved a total sales volume of more than 2.2 million units in the first four months of 2017 after achieving a 25% sales growth in 2016. In addition, motor brands including Asco and Matsushita Electric Machinery have achieved positive growth. For such a growth market, a person in charge of a washing machine motor company commented: "There is a certain uncertainty in such a market. The real estate purchase restriction will be huge for the domestic washing market in the next year. The home appliances in the third and fourth grades will go to the countryside. The new demand is not enough to support the overall size of the washing machine industry.” It is worth mentioning that compared with 2016, the growth rate of internal sales of washing machine motors in the first half of 2017 has slowed down, and the pressure of redundant production capacity in the industry persists. This has caused many washing machine motor companies to tilt their sales focus to overseas markets. This has led to an increase in the uncertainty of the export market of washing machine motors. At the same time, the competition in the export market has increased rapidly, and the profit and structure of the products are not satisfactory. Therefore, in the industry recovery market, the washing machine m
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The main battlefield of the motor is full of smoke, how can enterprises get rid of difficulties in the "back to the enemy"
In the context of drastic subsidies and rising raw materials, core components such as batteries, motors and electronic controls will face enormous cost control pressures and development pressures in 2017. A number of industry sources revealed that in 2017, motor companies were under pressure. On the one hand, the motor industry is squeezed at both ends, and the cost is reduced. On the other hand, the independent research and development of motor products by car companies has become a trend, making the competition in the motor market more severe. In general, the main battlefield of the motor is full of smoke, and the industry shuffle is accelerating. To this end, improving the utilization rate and production efficiency of raw materials has become the secret of cost reduction jointly selected by many motor companies, and strengthening cooperation with upstream and downstream supply chains has become an important issue for the development of electric motor enterprises. In the context of a sharp drop in subsidies and a continuous rise in raw materials, motor companies can be described as being enemies. A senior motor company revealed this. On the one hand, from the upstream supply side, motor raw materials including NdFeB, silicon steel sheet and copper have experienced different price increases, with the highest increase of nearly 20%. Silicon steel sheets have risen by about 30%. High-quality materials vary greatly in processing cost and utilization, so a stable supply chain system is very important for motor companies. According to professionals, the price of silicon steel sheets has increased by a large margin and the utilization rate is low. The utilization rate of high-quality silicon steel sheets is about 70%, while the utilization rate of poor silicon steel sheets is less than 30%. In addition, the above-mentioned industry believes that increasing the added value of products and services can make motor products more competitive in the market, thereby increasing market share. In general, most motor companies are reducing production costs by increasing internal control. The main methods are: first, upgrading technical strength and innovative production processes; second, upgrading product lines, increasing production and sales, and reducing raw materials. Loss, as well as reducing logistics and labor costs. However, many insiders believe that expanding the scale of the industry and achieving mass production and large-scale production is an effective way to reduce production costs. Therefore, upstream and downstream enterprises in the motor industry chain should work together to expand the market cake and jointly improve the influence of Chinese motor brands in the international market.
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